We believe all dogs should be fed great quality, nutritious food they love.
We work hard to develop products that'll keep your dog happy and healthy.
With over 75 years of experience making pet food, we're proud of our products.
Our philosophy is to provide leading-edge nutrition that's affordable for everyone.
All of this dedication, passion and love for dogs goes into every single product we make. And just like our reasons for being, we're naturally eager to please. So we never stop trying to do better. We hope that you and your best friend notice the difference.
We'd love to chat to you and hear about your dog - talking about all things doggy is what makes every day special.